Research Assistant - USC Law Library
Several treatises can be found on Westlaw and Lexis such as Nimmer on Copyright and Milgrim for licensing.
Here are some resources from Westlaw:
Media, Advertising, & Entertainment Law Throughout the World
Multichannel Video Compliance Guide: Broadband Law & Regulation
There are about 27 law reviews and journals on Westlaw and Lexis and other print publication to support your argument.
Here are a few listed below (Lexis):
DePaul Journal of Art, Technology & Intellectual Property Law
Fordham Intellectual Property, Media & Entertainment Law Journal
International Journal of Computer Games Technology**
New York University Journal of Intellectual Property & Entertainment Law
This link will lead to the resource on Westlaw.
These encyclopedias contain detailed sections on Entertainment Law including right of publicity, copyright, trademark, patent and contract law.